The Survey that had to be Done
And the consequence will surprise, excite and deliver for those truly invested
The survey set out to establish the number, financial output and employment statistics of Australian organisations engaged in creating and manufacturing entertainment technology, a challenging but necessary task to drive industry and nation building. Inclusion in the survey required organisations to be at least 51% locally owned, subject to Australian law, employing at least one full time individual and engaged in the research and development of entertainment technology, produced or partially produced in Australia. With regard to financial output, approximately 85% of the aggregate is on the public record or confirmed by reliable sources, the remaining 15% is speculation based on logic and credible information. Establishing employment numbers followed similar parameters, taking into account only those employed in Australia and excluding sub-contractors. It is possible there are qualifying organisations that have escaped attention who can be included at a later date. Over or under estimating of the 15% proportion not on the public record or confirmed, will even out as a matter of course in the aggregation, therefore, we suggest the survey statistics are accurate to within plus or minus 2%. The survey also shows there is no reliable formula in correlating employment numbers to financial output. Some organisations and sectors are labour intensive, others highly automated, a number manufacture off-shore and some sub-contract all or part of their production. Following is the statistical data that defines the current composition of entertainment technology creation in Australia, we will conclude with a few revealing insights and summary.